Advertising Solutions
When building a customer base on a device like the iPhone or Android Platform, nothing is more important than providing your users with a great experience in your application. We believe that these devices provide the ideal platform to take mobile advertising to the next level by integrating beautiful creative that leverages all the capabilities of the device. Our ads are elegant and unobtrusive. Best of all, our SDK is very simple to use. Just drop the easy-to-place ad objects directly into your app with minimal coding and you’re ready to start displaying the most elegant and innovative ad formats ever seen on mobile right inside your app.
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Veteran creative and technical designers will work with your team to develop an app with the exact formats, functionality, and feedback mechanisms required to execute a successful campaign. It might be a game, or a media player, or a social media application, or an iPhone-specific version of something you’ve built for another platform. The only limits are the limits of the iPhone platform itself - if it can do it, we can build it. We’ll work with you to drive significant distribution-organic, viral and paid-of the application to whatever your target reach might be.
The Loop Ad Platform
We partner with and provide high-touch support to app publishers who offer their apps on the App Store. Within these apps are placeholders for various creative formats such as banners, video and web interstitials, configurable click-through actions, take-over branding and more. We work very closely with application developers to ensure that your ads will fit beautifully into the flow of their application. Smart phone users expect more from their mobile experience and we help to make sure they get it.
Who Do You Want to Reach?
The iPhone is a convergence device, bringing together voice, interactivity, video, and text – properties that make it the ideal connection point within social circles. Entry-level pricing now makes it affordable for mainstream smart phone consumers to own one as well. Typical iPhone users are social influencers apt to share experiences with peers. They are highly engaged trendsetters with household income 40% higher than the U.S. median. Analysts predict hundreds of millions of App Store downloads to take place over the next few years. Every download and every run of those apps is an opportunity for you to meaningfully reach consumers. Currently there are over 45 million iPhone and iTouch users alone.
Advertising Formats
We believe in providing a consultative approach to determining the ideal creative for apps. By working closely with app developers, we ensure that the ads fit seamlessly in the flow of developers’ apps, and therefore generate the actions you want users to take. Our advertising clients have access to premium inventory from the most trafficked applications, and can configure creative placement and formats to use on their own, or with our help. We will help you to determine what consumers see when using an application off-line. We offer advertisers two ways to access their audience through App Store applications, plus an analytics platform that provides information on who is using the apps and what actions people have taken. We can even provide content to consumers when they use apps “off-line” from the 3G networks.
Available Ad Formats
- Micro Image Banner - Fixed size clickable content
- Micro Text Ad Banner - Clickable text
- Overlays - Translucent popup that supports image, text, video, full button, or combination
- Interstitial - Full screen ad shown between pages of an app
- Branded Experiences - Custom built applications to your specifications. You’re only limited by the capabilities of the device
- Splash Screen Placement - Full screen ad shown before app home screen
- Home Screen Placement - Full screen ad on home screen that scales down to a banner
- Custom Brand Placement - We’ll work with you to create a unique brand placement that caters to your needs and imagination
- App and Brand Lift Surveys – Offer users of your application attitudinal surveys
- Click to Call
- Click to Full Screen Video
- Click to Overlay Video
- Video As Ad
- Video Text Overlay
- Video Graphic Overlay
- Click to Embedded Web Page
- Click to Online Web Page
- Click to Geo Locate
- Click to Email
- Click to App Store
- Click to iTunes Store
- Click to Lead Capture
- Click to Share on Social Networks